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New Episode of BBOC: East Carolina University Director of Athletics Jon Gilbert

New Episode of BBOC: East Carolina University Director of Athletics Jon Gilbert

On the latest episode of JohnWallStreet Presents: Big Business on Campus, JohnWallStreet Founder Corey Leff and Playfly Sports Chairman Michael Schreiber sit down with East Carolina University Director of Athletics Jon Gilbert. The trio discuss how athletic departments can leverage local advantages to create outsized value, using content to fund competitive ambition, turning fan affinity into recurring revenue, and more.

Aug 13, 2026

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4 min read

New Episode of TSA: Making MLS Major League

New Episode of TSA: Making MLS Major League

In the latest episode, The Sports Advisors offer up some free, unsolicited advice for new MLS Commissioner Larry Berg. Domestic soccer fans prioritize players and performance; Berg must bridge the league's ownership divide and eliminate GAM/TAM; transfer-fee revenue should be reinvested in domestic building blocks; and MLS should be thinking hemispherically and embrace a tri-cast distribution model.

Aug 12, 2026

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4 min read

Announcing the Youth Sports Summit Lineup

Announcing the Youth Sports Summit Lineup

JohnWallStreet’s Youth Sports Summit will bring together key operators, stakeholders, and investors for a half-day of candid conversation, actionable intelligence and peer-to-peer networking. We’ll unpack the latest trends, examine emerging business models and talk through the structural shifts impacting participation, development and commercialization in a closed-door, off-record environment.

Aug 11, 2026

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3 min read

New Episode of JaneWallStreet’s ATT: Jomboy Media CEO Courtney Hirsch

New Episode of JaneWallStreet’s ATT: Jomboy Media CEO Courtney Hirsch

JaneWallStreet Executive Chair Deirdre Lester sits down with Jomboy Media CEO Courtney Hirsch for a discussion on building big, not broad, trust traveling off-platform, and creating new on-ramps to fandom.

Aug 6, 2026

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3 min read

Big3 Turning to Public Markets for Growth Capital

Big3 Turning to Public Markets for Growth Capital

The Big3 is merging with Graf Global Corp. (TONT) in a SPAC deal that values Ice Cube’s 3-on-3 professional basketball league at $290 million (~$322 million enterprise value). The pitch to investors is that the SPAC proceeds will enable the league to sell another 8 to 12 teams, increase event inventory to ~50, push sponsor fees closer toward $5 million, and finally secure the broadcast deal it is after.

Aug 4, 2026

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4 min read

New Episode of BBOC: DePaul University Senior Vice President & Director of Athletics DeWayne Peevy

New Episode of BBOC: DePaul University Senior Vice President & Director of Athletics DeWayne Peevy

On the latest episode, Corey Leff and Michael Schreiber sit down with DePaul University Senior Vice President & Director of Athletics DeWayne Peevy. The trio touch on a multitude of actionable insights including why facilities still matter, how market presence fuels growth, and why relevance is greater than legacy.

Jul 30, 2026

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3 min read

New Episode of TSA: Local Sports Media

New Episode of TSA: Local Sports Media

In the latest episode, The Sports Advisors talk local sports media. The unraveling of the regional sports network model is forcing rights owners to rethink how local games are produced, packaged and distributed. However, the NBA and NHL are taking different approaches.

Jul 29, 2026

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5 min read

Announcing the Fall '26 Sports & Media Huddle Lineup

Announcing the Fall '26 Sports & Media Huddle Lineup

Marc Lasry, Hillary Mandel, and George Pyne are set to speak.

Jul 28, 2026

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2 min read

New Episode of JaneWallStreet’s ATT: AUSL Commissioner Kim Ng

New Episode of JaneWallStreet’s ATT: AUSL Commissioner Kim Ng

JaneWallStreet Executive Chair Deirdre Lester sits down with Athletes Unlimited Softball League (AUSL) Commissioner Kim Ng. In this 50-minute conversation, the two talk through a range of topics including creating more league viewing hours through market selection, the need to keep the game moving, converting adult participants into fans, and more.

Jul 23, 2026

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3 min read

MLS’ Moment of Truth and the Path to Tier-One Status

MLS’ Moment of Truth and the Path to Tier-One Status

FIFA’s 2026 World Cup exceeded expectations off the field and gave many Americans the soccer bug for the first time.

Jul 21, 2026

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4 min read

New Episode of JaneWallStreet’s ATT: Rasenberger Media Founder Cathy Rasenberger

New Episode of JaneWallStreet’s ATT: Rasenberger Media Founder Cathy Rasenberger

JaneWallStreet Executive Chair Deirdre Lester sat down with Rasenberger Media Founder & President and Sports Studio Co-Founder Cathy Rasenberger for a discussion on live sports altering the economics of free ad-supported television (or FAST), young fans and multiscreen consumption, FAST’s imminent consolidation era, and much more!

Jul 16, 2026

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3 min read

New Episode of TSA: Premium Sponsorship Inventory

New Episode of TSA: Premium Sponsorship Inventory

The Sports Advisors discuss whether the Big12 and KU properly priced their new sponsorship inventory, why the value of a partnership extends beyond the rights fee, what the deals signal for the broader college market, and how technology could transform premium assets into personalized, dynamic opportunities.

Jul 15, 2026

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4 min read

$100 Million Growth Capital Raise Sets Stage for PLL to Capitalize on LA28, Pursue Franchise Sales

$100 Million Growth Capital Raise Sets Stage for PLL to Capitalize on LA28, Pursue Franchise Sales

The Premier Lacrosse League (PLL) recently announced the closing of a $100 million Series E financing round led by Ares and Joe Tsai.

Jul 14, 2026

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5 min read

New Episode of Big Business on Campus: Rutgers University Director of Athletics Keli Zinn and Scarlet Knight Enterprises Chairman Oliver Luck

New Episode of Big Business on Campus: Rutgers University Director of Athletics Keli Zinn and Scarlet Knight Enterprises Chairman Oliver Luck

Corey Leff and Michael Schreiber sit down with Rutgers University Director of Athletics Keli Zinn and Scarlet Knight Enterprises Chairman Oliver Luck. The four discuss taking a pro sports approach to revenue generation, managing costs through structure, cultivating regional identity, and more.

Jul 9, 2026

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3 min read

Pricing Integrity Key to Stronger Ticketing Economics

Pricing Integrity Key to Stronger Ticketing Economics

Rights owners must stop conditioning fans to wait for a better deal and start getting them to pay a fairer market value price to maximize gate receipts. Maintaining pricing integrity is the way to do it.

Jul 7, 2026

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5 min read

New Episode of JaneWallStreet’s At The Table: A-Rod Corp Chief Business Officer & Minnesota Timberwolves Chief Strategy Officer Kelly Laferriere

New Episode of JaneWallStreet’s At The Table: A-Rod Corp Chief Business Officer & Minnesota Timberwolves Chief Strategy Officer Kelly Laferriere

JaneWallStreet Executive Chair Deirdre Lester sits down with A-Rod Corp Chief Business Officer & Minnesota Timberwolves Chief Strategy Officer Kelly Laferriere. In this near-hour-long conversation, the pair talk through a multitude of topics including: the shared ownership flywheel, reach, revenue, and local rights, building fan trust through history, and more.

Jul 2, 2026

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3 min read

New Episode of The Sports Advisors: Challenger Leagues as Investments

New Episode of The Sports Advisors: Challenger Leagues as Investments

In the latest episode, The Sports Advisors examine challenger leagues as investments—markers of long-term viability, what institutional capital wants to underwrite, where liquidity could come from, and which properties appear best positioned to scale.

Jul 1, 2026

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3 min read

AUSL’s MLB Advantage Comes into Focus with Introduction of MLBx

AUSL’s MLB Advantage Comes into Focus with Introduction of MLBx

Major League Baseball is introducing a new fast-paced 3x3 game format at its upcoming All-Star Weekend in Philadelphia. Competing MLBx teams will be composed of MLB Legends, celebrities, and Athletes Unlimited Softball League stars (see: Alyssa Brito, Tiare Jennings, Rachel Garcia and NiJaree Canady).

Jun 30, 2026

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4 min read

New Episode of BBOC: Clemson University Director of Athletics Graham Neff

New Episode of BBOC: Clemson University Director of Athletics Graham Neff

Corey Leff and Michael Schreiber sit down with Clemson University Director of Athletics Graham Neff to discuss connecting athletics, campus, and commerce, turning content into long-term loyalty, private capital with a donor-backed twist, and more.

Jun 25, 2026

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3 min read

Fox Buys Roku to Serve as an Audience-Creation Engine, Not Its Answer to Streaming Wars

Fox Buys Roku to Serve as an Audience-Creation Engine, Not Its Answer to Streaming Wars

Fox Corporation recently announced it entered into an agreement to purchase Roku in a deal that placed a $22bn enterprise value on the connected TV platform. It views Roku as an audience-creation engine that can increase engagement with the company's long-form content and make that programming more valuable.

Jun 23, 2026

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4 min read

New Episode of JaneWallStreet’s At The Table: Former CEO of CBS News & Former President of ABC Stations Wendy McMahon

New Episode of JaneWallStreet’s At The Table: Former CEO of CBS News & Former President of ABC Stations Wendy McMahon

JaneWallStreet Executive Chair Deirdre Lester sits down with former CEO of CBS News, Stations, and Media Ventures, former President of ABC Stations, and current Advisor to beehiiv and Merzigo Wendy McMahon.

Jun 18, 2026

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3 min read

New Episode of TSA: Sports Betting Reality Check

New Episode of TSA: Sports Betting Reality Check

In the latest episode, The Sports Advisors talk sports betting: whether the pre-legalization viewership narrative was overstated, how gaming operators’ sponsorship priorities have shifted, what rights owners should be asking for in their next round of sports betting partnership deals, whether leagues, teams, and conferences are properly pricing the integrity and reputational risk that comes with the category, and more.

Jun 17, 2026

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3 min read

Coker’s New $60mm MMA Promotion Targets Perceived Premium Supply-Demand Gap

Coker’s New $60mm MMA Promotion Targets Perceived Premium Supply-Demand Gap

A new global mixed martial arts promotion will debut in Q1 2027 with $60mm in financing.

Jun 16, 2026

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4 min read

New Episode of BBOC: University of Alabama Director of Athletics Greg Byrne

New Episode of BBOC: University of Alabama Director of Athletics Greg Byrne

Corey Leff and Michael Schreiber sit down with University of Alabama Director of Athletics Greg Byrne to discuss the value of consolidated media rights, selling stadium tours and behind-the-scenes experiences, revoking scalpers to protect the everyday fan, and more.

Jun 11, 2026

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3 min read

Champion Fund Offers Retail Investors Access to Sports Assets in Industry First

Champion Fund Offers Retail Investors Access to Sports Assets in Industry First

Champion Fund is the first sports-focused vehicle to offer diversified private market access to unaccredited retail investors.

Jun 9, 2026

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4 min read

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