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Announcing JaneWallStreet's Inaugural Female Front Office Forum

Sep 10, 2026

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3 min read

Announcing JaneWallStreet's Inaugural Female Front Office Forum

JaneWallStreet will host its inaugural Female Front Office Forum on November 12. We’ll bring together a curated room of owners, operators and investors ––male and female–– for a morning of candid conversation and peer-to-peer learning. The sessions will cover audience growth, the evolving sports-capital landscape, and club membership programs. We’ll also dive into women’s sports and how sports properties can better understand and serve female fans.

JohnWallStreet
JohnWallStreet
New Episode of TSA: LSU vs SEC

Sep 9, 2026

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3 min read

New Episode of TSA: LSU vs SEC

In the latest episode, four JohnWallStreet Advisory Advisors discuss LSU taking on the SEC in court and how college football’s growing legal uncertainty changes the risk calculus for schools, brands and media partners. Key themes, insights and takeaways from the hour-long conversation include: the enforcement paradox, governance chaos shouldn’t tank media rights values, centralized leadership would help, buy the controversy, and more.

JohnWallStreet
JohnWallStreet
Zuffa Running UFC, WWE Playbook in Attempt to Mainstream Boxing, Again

Sep 8, 2026

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5 min read

Zuffa Running UFC, WWE Playbook in Attempt to Mainstream Boxing, Again

Ryan Garcia is set to defend his WBC welterweight title against Conor Benn on Saturday night in Las Vegas. The event represents Zuffa’s first attempt at running its UFC and WWE promotional playbook on a tentpole boxing card built for its Paramount partnership.

JohnWallStreet
JohnWallStreet
New Episode of BBOC: Georgia Tech Director of Athletics Ryan Alpert and Executive Deputy Athletic Director Brent Jones

Sep 3, 2026

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4 min read

New Episode of BBOC: Georgia Tech Director of Athletics Ryan Alpert and Executive Deputy Athletic Director Brent Jones

On the latest episode of JohnWallStreet Presents: Big Business on Campus, a college sports podcast powered by Playfly Sports, JohnWallStreet Founder Corey Leff and Playfly Sports Chairman Michael Schreiber sit down with Georgia Institute of Technology Director of Athletics Ryan Alpert and Executive Deputy Athletic Director Brent Jones. The four discuss running each revenue vertical like an individual business, Under Armour’s promise to restore school tradition and expand choice, borrowing from the Braves’ playbook and much more.

JohnWallStreet
JohnWallStreet
Cash Flow – Not Just Appreciation – Attracts XGL Franchise Buyers

Sep 1, 2026

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4 min read

Cash Flow – Not Just Appreciation – Attracts XGL Franchise Buyers

The MoonPay X Games League completed its inaugural Summer Season championship in late July. It was also the first with team owners, including UNA Sports Group, in attendance.

JohnWallStreet
JohnWallStreet
New Episode of JaneWallStreet’s ATT: Trailblazing Sports Group Founder Sara Gotfredson

Aug 27, 2026

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3 min read

New Episode of JaneWallStreet’s ATT: Trailblazing Sports Group Founder Sara Gotfredson

On the latest episode of JaneWallStreet Presents: At The Table, Deirdre Lester sits down with Trailblazing Sports Group Founder Sara Gotfredson. In this hour-long conversation, the two surface and talk through a multitude of actionable insights including: women’s sports outperform on favorability and purchase intent, the need for a multichannel strategy in women's sports, a trio of emerging Olympic sports that provide an accessible brand entry point, and much more.

JohnWallStreet
JohnWallStreet
New Episode of TSA: The USTA and U.S. Open

Aug 26, 2026

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4 min read

New Episode of TSA: The USTA and U.S. Open

In the latest episode, The Sports Advisors discuss the U.S. Open and offer up some free, unsolicited advice to new USTA CEO Craig Tiley. Key insights and takeaways from the 55-minute conversation include: screens represent the USTA's most scalable growth opportunity, player access is the next premium frontier, rights owners should choose partners that elevate their events, and creators provide path to the general market.

JohnWallStreet
JohnWallStreet
Announcing the AI Playbook II Summit Lineup

Aug 25, 2026

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3 min read

Announcing the AI Playbook II Summit Lineup

JohnWallStreet is hosting its AI Playbook II Summit on October 21. The event will focus on how some of the more technologically sophisticated companies and organizations are applying AI to real challenges and generating tangible business results. Featured speakers are set to include: Krishna Bhagavathula (NBA), Saj Cherian (Fanatics), George Hanna (Los Angeles Clippers and Intuit Dome), and Alison Nabatoff (Spurs Sports & Entertainment).

JohnWallStreet
JohnWallStreet
New Episode of BBOC: University of Utah Director of Athletics Mark Harlan and Crimson Brand Partners CEO Matt Webb

Aug 20, 2026

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4 min read

New Episode of BBOC: University of Utah Director of Athletics Mark Harlan and Crimson Brand Partners CEO Matt Webb

On the latest episode of JohnWallStreet Presents: Big Business on Campus, a college sports podcast powered by Playfly Sports, JohnWallStreet Founder Corey Leff and Playfly Sports Chairman Michael Schreiber sit down with University of Utah Director of Athletics Mark Harlan and Crimson Brand Partners CEO Matt Webb. The four discuss how integrating campus and athletics creates an unmatched brand proposition, why reinvestment and flexibility must be prioritized when working with private equity, and how local activation differentiates school-level patch partnerships.

JohnWallStreet
JohnWallStreet
Live Native Enterprise Tech Demos Create New Commercial Inventory

Aug 18, 2026

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4 min read

Live Native Enterprise Tech Demos Create New Commercial Inventory

AI and enterprise tech brands are increasingly looking for and buying the chance to demonstrate their product inside the game.

JohnWallStreet
JohnWallStreet
New Episode of BBOC: East Carolina University Director of Athletics Jon Gilbert

Aug 13, 2026

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4 min read

New Episode of BBOC: East Carolina University Director of Athletics Jon Gilbert

On the latest episode of JohnWallStreet Presents: Big Business on Campus, JohnWallStreet Founder Corey Leff and Playfly Sports Chairman Michael Schreiber sit down with East Carolina University Director of Athletics Jon Gilbert. The trio discuss how athletic departments can leverage local advantages to create outsized value, using content to fund competitive ambition, turning fan affinity into recurring revenue, and more.

JohnWallStreet
JohnWallStreet
New Episode of TSA: Making MLS Major League

Aug 12, 2026

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4 min read

New Episode of TSA: Making MLS Major League

In the latest episode, The Sports Advisors offer up some free, unsolicited advice for new MLS Commissioner Larry Berg. Domestic soccer fans prioritize players and performance; Berg must bridge the league's ownership divide and eliminate GAM/TAM; transfer-fee revenue should be reinvested in domestic building blocks; and MLS should be thinking hemispherically and embrace a tri-cast distribution model.

JohnWallStreet
JohnWallStreet
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